bad mags / the strangest sleaziest and most unusual periodicals ever published
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| MONDO GIRLS
Vol 1 No 1 Dec 1966
Press Arts Inc.,
7376 Greenbush Ave,
North Hollywood, CA 91605, USA
$1.50 / 72pp
by Tom Brinkmann
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| MONDO GIRLS was an early offering from Press Arts when they were still located in North Hollywood at the same address given for Challenge Publications in the early issues of MOVIES INTERNATIONAL. The focus of MONDO GIRLS was on women of a slightly sturdier build than the surgically and chemically altered “waifs” and Barbie doll-like women in mags today, i.e. these gals had big breasts that were their own.
Some of the layouts have titles pertaining to body parts of the models, i.e. Kay’s Face: that implicit ingredient, Janet’s Jugs: She has the biggest juggs in the world and Laurie’s Lungs: The guys dig ’em big.
The name game takes on a different form with the model dubbed “Ann Oint” in the layout Bored Blonde. Ann, with big sixties hair, who even dons the painted panties in a couple of pictures, claims she sleeps eighteen hours a day because “there just isn’t anything to get up for.”
Another curious layout was titled It Pays to be Jewish—Goldie in which a raven haired beauty (Goldie) in heels, hose, panties and bra, strikes poses alongside text supposedly written by her father, a Jewish garment merchant. The dialogue is between Goldie’s father and a Mondo Girls representative as they haggle over the price of her appearance in the magazine. It ends with the father telling the readers: “Now I’m working on a deal for the next issue where I get my picture taken and Goldie writes it. I’m ugly and Goldie can’t spell her own name. Eight to five we swing it anyway.”
Other girlie layouts featured are: Body by Fisher: Complete with fuel injection and a blower, two hood ornaments; Luscious Leopard; Better a Nudie Cutie than a mangy monkey; Nude Prude; Chesty Chess Expert; Move up to Martha; and Mazie at the Bat: She learned all the positions. In all these layouts the nudie cuties are seen in varying degrees of nakedness, but they were always careful never to show anything between their legs except lingerie, which was sometimes added to the photos.
Viva L’Amour was a review, by Robert Glenn Curran, of the film French Without Dressing. Curran told the readers to go to the flick with the attitude that they would bring to a Disney picture, i.e. “A willingness to see things, not as they are, but as you would like them to be.” Although the story and characters were called “threadbare,” and the plot “hackneyed,” the movie has a “maximum of Gallic guys and gals and a minimum of clothing.”
Cinematic Lesbianism, an article by Jack Sernick, starts with the intro blurb “Hollywood cleverly disguises lesbo scenes, but they’re more common than you think.” The splash page photo reveals a hefty, short-haired woman wearing nothing but high heels, sitting on the edge of a couch with a black bar across her eyes. The article starts in 600 B.C. with the “swinging poetess named Sappho” and ends with “a lesbian madam named ‘Olga’.” Of course the Olga referred to was the star of the trilogy of flicks produced by George Weiss, White Slaves of Chinatown, Olga’s Girls and Olga’s House of Shame. The success of these three movies, Sernick claims, was proof that “American males get a kick out of seeing lesbianism in action.”
The issue has a limerick contest called Rhyme Time featuring contributions like the following:
There once was a girl who was chubby Who stopped for a beer in a pubby But she drank too much suds (I think they were Buds) And got sick all over her hubby
There are some ads in the back pages for Wasp-Waisted Corsets, Breathtaking Movies, A Red-Hot Sex Reader Crammed With Fiery Thrills and Jayne Mansfield’s book Wild, Wild World.
A full page ad on the inside back cover promotes the book The Harrad Experiment by Robert H. Rimmer and a back cover ad from Research Associates—“Knowledge is Truth…Truth is Freedom”—offers the books Sex Offenders by Kinsey, and Psychopathia Sexualis by Kraft-Ebbing, along with films and novels on S&M and B&D.
There was a second issue of Mondo Girls but beyond that I’m not aware of any others.
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